Financial Literacy through Sun Life’s Short Films

June is Financial Independence Month but after all these years of raising financial awareness in the Philippines, only 1.6% of the population has subscribed to a form of life or health insurance. This is a stark contrast to the 58% social media penetration in the Philippines.

While we all know the important role that money or finances play in our lives, we don’t pay as much attention as we should be. If we did, there wouldn’t be a “kakapusan mentality” and being comfortable with being insecure of finances. “Bahala na” is not a solution to financial problems especially when we’re actually talking of life and death situations. Financial independence will lay the path for our children’s education, the quality of healthcare we would get in case of illness, and how we would retire.

Did you know? 9 out of 10 Filipinos experience financial shortage. 40% of us will rely on somebody else’s income to pay for medical treatment and 40% of us are insufficiently prepared to fund our children’s education.

Making Financial Education Easy and Accessible

How can we all walk away from “kakapusan” or not having enough money to being financially independent? Financial independence is about learning to budget, plan for the future, save, invest, and because of these – enjoy life with security and peace of mind. We all need to be educated and learning to improve our family’s finances should never stop! But first, we have to spark that interest to change bad money habits and start to be more serious about our journey toward financial freedom.

Waves is the first Sun Short Film to be released this week, watch it here:

Sun Life Financial Philippines is releasing a series of short films on social media to inspire Filipinos to be brighter about planning their future. The three new Sun Shorts films are entitled “Waves”, “She Said, She Said”, and “Sayaw”. These will be available at the Sun Life Philippines Facebook Page and are actually inspired by stories of real Sun Life clients.

Each story reflects a stage in our life – from being young and in love, being a parent, and when we become emptynesters and get to enjoy (hopefully) our elder years.

FREE Online Financial Courses

As a follow-up to the short films, Sun Life is also offering FREE online courses for everyone to learn the basics of financial planning through their website, brighterlife.com.ph

This June, let’s all be free from worrying about our future, our children’s future, and all the things that stop us from doing something about it. The first step is always the hardest but when you finally do it – you’ll realize how empowering it is to control your money and not let money control you. After all, money is just a tool and we can use this tool to make our dreams for our family to come true.

Don’t forget to watch out for the other 2 Sun Shorts and you may even win an all-expense paid trip for two to Tokyo! Stay tuned at the Sun Life Financial Philippines FB page for official updates.

Happy Financial Independence Month, Mommies!